BR03

Needed+

A social programme by NISD

Gives a person back colleagues, tasks, responsibility, deadlines — and the sense that without them something will not happen.

Sector: The economy of meaning
In the world since: 2045
Palette

A project of the National Institute of Social Development, launched as a direct answer to the crisis of human uselessness. It runs on ENTA’s virtual infrastructure. By 2047 the programme is widely known and still contested: therapy, necessary social infrastructure, or a simulation of meaning — the argument is a serious one.

Public image

Warm, humane, almost clinical tidiness. Seats with high partitions, numbered capsules, a dark panel bearing the name, and VR headsets.

The mark

Needed+ — the word and the plus as a sign of addition. The plus reads both as “a bit more” and as medical aid.